Perspectives 001 Post-Truth

Perspectives is a Services Unknown series which looks to open discussion around key themes and subjects that influences and shape the development of creativity, community and society.

‘BEYOND OR SUPERSEDING THE IMPORTANCE OF TRUTH; PERTAINING TO AN ERA OR SITUATION WHEN TRUTH IS NO LONGER SIGNIFICANT OR RELEVANT; USUALLY IN A PEJORATIVE SENSE, UNCARING OF FACTUAL ACCURACY.’

For Services Unknowns first creative showcase, we created a visual exploration into the polarity between perceived truths and factual evidence. This was our view of what is happening in the world through artist escape.

In a time of post truths, nothing can be trusted and everything can be questioned. For all the changes happening  in the world there is a multitude of reactions. These could be real, or they could have been fabricated by us…

Hosted in The 100 Room on The Rooftop of The Ace Hotel London, the space became a creative territory for the pressing topics of now.

FAKE NEWS
CONTENT SATURATION
CULTURE STAGNATION
GENDER AND IDENTITY
POLITICAL TURBULENCE

Playing with these themes through subjective interpretation, we had the freedom to create a physical space that breeds curiosity and critical thinking, stretching the imagination and eliciting emotional responses from visual cues.

The showcase spanned across various forms of art and media, from graphics, fabrics, animation to photography and sound, with attendees having the opportunity to view, interact and take a piece of the work home.  

With hundreds of people coming together to one space from all corners of the industry and beyond, we sparked conversation, criticism, and a new discourse for the future.

SERVICES UNKNOWN is an open-ended SUPERIMPOSE project that facilitates new ideas, discussion, events and product.

Submission of new ideas to hello@superimpose.global

A NEW WORLD CREATIVE AGENCY CHALLENGING BRANDS TO GO FURTHER

 

ONLINE STORE NOW LIVE.

Free shipping on all orders over £75. 

 

TOP 10 FASTEST-GROWING GLOBALLY

Another landmark moment for the agency as Superimpose is recognised in Adweek’s inaugural 100 Fastest Growing Agencies list. 

ADIDAS WATCHES FW19

Keep an eye out for our new global campaign rolling out across all channels now.

The British Fashion Council (BFC) has appointed London and LA-based agency, Superimpose, as its new creative and strategic partner.

ACCESSIBILITY IS KEY

Last week we sat down with Business of Fashion to discuss the future of Fashion Weeks, shift media landscapes and how we plan to change the future of LFW communication.

“A lot of people treat shoes like a kind of currency. They buy them and treat them like Beanie Babies”

STUDIO OF THE YEAR

Creative Review selects Superimpose as a ‘Studio of the year’ for The Annual 2019.

Creative agency Superimpose has teamed up with Adidas Originals for a new campaign with Transport for London (TFL).

OUTSTANDING WOMEN IN CREATIVE

Strategy Director Jenny Zhang is named in The Drums 30 UNDER 30 for 2019.

What is the future of creativity?

Read our new series created for D&AD.

Zalando is not just experimenting with an eye-catching virtual aesthetic, but is making hype culture accessible to all.

Stay up to date with our latest work and experiments through @SUPERIMPOSE.GLOBAL 📲

A celebration of real London moments, showcasing the people, places and performances which make the city what it is.

Highsnobiety came by the new (now old) studio to talk about how rejecting being labelled simply an ‘advertising’ agency.

 

20 minutes spare? Watch our #NICERTUESDAYS lecture with It’s Nice That.

Creativity never stops. It runs restlessly, relentlessly, chasing ideas, dreams, hopes.
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Service Unknown

Everyone’s in the same place, moving at the same pace. Read as we sit down to discuss our #SERVICESUNKOWN article ‘Mirror Culture

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